Friday, February 14, 2014

Connect with Local Photographers


Though the ultimate goal of a photographer is to get clients and make money doing something he or she loves, it is important not to neglect one of the best sources of leads: other photographers! Oftentimes a lucky professional will have more opportunities than he or she can take on. When that happens, the photographer will usually refer the potential client to another professional that is capable of handling the project. But how do you connect with other photographers, and how do you make sure you get on their list of referrals? There are tons of resources you can use! Start off connecting with our peers and instructors using this fabulous introduction by the Wednesday ambassador, then read on for ideas on how to network outside our program.

Meetups are a great way to get out, shoot, and meet others interested in photography. Some groups set up model shoots complete with wardrobe, makeup, and hair styling. Others focus more on local places or events. You’ll find all levels of photographers in these groups and can join in any meetup that interests you. Meetups I have attended include a visit to Architectural Artifacts (a vintage/antique furnishings warehouse), a tour of Intelligentsia Coffee, and a winter celebration complete with rescue huskies! If you don't see a group that fits your interests, create your own and set up any type of outing you can think of. Others will be happy you have taken the initiative.

Some web hosts for pro photographers have local groups that meet to discuss various issues relating to the industry. SmugMug is my web host of choice, and its local groups are called “SMUGs” (SmugMug User Groups). Similarly, a host called Pictage has local “PUGs” (Pictage User Groups). You don’t even have to use these web hosts to attend the groups, so check out if there’s one in your area. From such groups, I’ve learned about accounting for photographers, shared strategies for promoting products like albums, and even met for social outings where photography was the unifier but not the only topic discussed. At one meeting, I connected with students of another program that were interested in shooting events. I used one as a second shooter for two weddings (see one of her photos below, of me shooting a bride and groom's portrait) and referred the other to shoot an event for a friend. You can meet all kinds of people that just might help you get a break into the genre you’re most interested in.

Photograph by A. Rearnkham for Carolyn Lloyd Photography

You don’t even have to leave your computer to network (though I do recommend it!). There are a plethora of online forums in which you can submit images for critique or discuss new gear. Whatever your interest, there’s a forum for that! Check out PPA’s theLoop or a relative newcomer, The Professional Photography Forum. If you have a favorite forum you’d like to share, please do so in the comments!

Happy networking!

-Friday Ambassador

*Please note that I am out of the country with limited Internet access, so I may not be able to respond to comments today. However, I really want to hear your thoughts or questions and will get back to you as soon as I am able.

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